SEFAC appoints regional sales manager
Richard Baxendale will serve as Northeastern regional sales manager for the heavy-duty vehicle lift manufacturer — he will be responsible for all SEFAC sales activity in that region. He comes to the company with 11 years of experience in the heavy-duty mobile lift industry.
BALTIMORE — Heavy-duty vehicle lift manufacturer SEFAC Inc. has appointed Richard Baxendale as Northeastern regional sales manager.
Baxendale will be directly responsible for all SEFAC sales activity in the company’s Northeast region.
Baxendale comes to SEFAC with 11 years of experience in the heavy-duty mobile lift industry, all of it with lifts using self-locking screw technology, which is the same technology that SEFAC utilizes in its heavy-duty mobile lifts.
“We are very excited to welcome Richard to our team,” said Allister Collings, president of SEFAC Inc. “I worked with Richard 11 years ago, and we both share a focus on a high level of customer support backed up by the best aftersales support in the business. Richard will bring a tighter focus on customer relationship quality and greatly support SEFAC’s continuing growth.”
More Management

What Happens to a School Bus After Retirement? First Student Has a New Answer
Through a new partnership with Advanced Remarketing Services, proceeds from retired vehicle sales will support Special Olympics and other community-focused organizations while advancing sustainability goals.
Read More →
School Bus Logistics Adds 3 Data Analysts, Expands Routing Capabilities
Three new data analysts and a BusRight certification bring an added layer of support to the routing services districts already use.
Read More →
Outsourcing Student Transportation Services Toolkit
Did you know nearly 40% of school districts utilize a private contractor to serve their transportation needs? Explore why more school leaders are turning to contracted transportation services, and how outsourcing can create meaningful value without sacrificing control. Discover the practical benefits of a transportation services platform that provides flexibility with coordination.
Read More →
EverDriven Debuts TripCentral as New District Transportation Portal
The new transportation management hub takes over the district portal to power trip planning, operations, visibility, and intelligence for school district transportation needs.
Read More →
Lessons Learned from 4 Decades in Transportation: 5 Questions with Craig Beaver
Sit down with longtime transportation leader Craig Beaver moments before he retires, as he reflects on his career leading up to his role at Beaverton School District in Oregon and the secrets to leading great teams.
Read More →
BusRight Honors Texas Driver With Inaugural Behind The Wheel Award
Selected from more than 300 nominations, Lawson Crook earned BusRight’s inaugural award for his dedication to students and safety.
Read More →Craig Beaver’s Final Stop: Lessons from 43 Years in Transportation
After more than four decades in transportation, retiring Beaverton School District director Craig Beaver reflects on leadership, alternative fuels, AI, staffing, and what’s coming next. The Route is sponsored by IC Bus.
Read More →What 43 Years in Transportation Taught Craig Beaver About Leadership
After more than four decades in transportation, retiring Beaverton School District admin Craig Beaver reflects on leadership, alternative fuels, AI, staffing, and what’s coming next.
Read More →
ASTP's Tod Eskra Named an Entrepreneur of the Year
The award from Ernst & Young honors visionary leadership behind one of America's fastest-growing student transportation contracting companies.
Read More →
Drivers and Technicians: Help Benchmark Today's School Bus Manufacturers
If you've spent time behind the wheel or under the hood, we want to hear your perspective on the buses you know best.
Read More →



