In your recent industry-related reading, research, and travels, you have, no doubt, encountered statistics associated with the school transportation industry.
Our industry is one of many that are taking part in a greater trend: the increased use of analytics. Part of the reason for greater reliance on these numbers in the business world, as well as in the school bus industry, is that they are supposed to give an unbiased explanation of why something does or does not occur.
At the National School Transportation Association (NSTA), we are as guilty as any other industry in relying upon data to tell our story. But can you blame us? When we testify in front of regulators, or meet with members of Congress (as I did on July 25, to the House Transportation Infrastructure Committee, Subcommittee on Highways and Transit, at its hearing, “Examining the Federal Role in Improving School Bus Safety”), we try to stay on message.
We usually lead with a simple but powerful statement: “Riding a school bus is already the safest way to transport students to and from school.” As you can see, our message continues to be a solid representation of what our industry does. Keep in mind that this is a fact-driven statement, and our industry would lose credibility if these words could not be supported by data.
To that end, according to U.S. Department of Transportation statistics, “a child is 70 times more likely to get to and from school safely when riding a school bus compared to other modes of transportation — safer than a parent driving their child to school, walking, biking, or students driving themselves.” This is, once again, a powerful sentiment that is supported by the numbers. Yet, even though these statistics highlight the incredible safety record of school transportation, many of us get lost in the numbers.
So while the “stats” paint a great picture, let’s be mindful of how we got to this place. This data did not come about by luck or happenstance. School bus operators go above and beyond the call of duty in providing safe and secure student transportation. Safety remains of paramount importance, but not just as an aspiration; it is also ingrained in our culture and the service we provide to our communities.
Keep in mind that federal and state laws and regulations give a mere baseline for providing safe and efficient school transportation, but school bus contractor commitment goes far beyond these edicts. And I would be remiss if I failed to mention the dedicated and hard-working men and women who are professional school bus drivers. These individuals deserve our respect and support; without them, school bus transportation does not exist.
