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Stertil-Koni Honors Nine Distributor Companies for Sales Growth

A record-breaking number of distributor companies under Stertil-Koni have been honored with the Prestigious Aspire Program Award.

Stertil-Koni Honors Nine Distributor Companies for Sales Growth

Award recipients being honored at the company’s recent annual Distributor Meeting in the Netherlands

Photo: Stertil-Koni/Canva

2 min to read


Heavy-duty bus and truck lift manufacturer Stertil-Koni announced June 6 that nine distributor entities in its North American network have earned the company’s coveted Aspire Program Award for 2022.

The awards, presented recently at Stertil-Koni’s annual distributor meeting held this year in the Netherlands, salute Stertil-Koni distributors that have achieved substantial sales gains on a year-over-year basis, thereby establishing them in a new, heightened level of sales performance.

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“It is our honor to recognize the standout sales growth of our Aspire Award recipients and we look forward to expanding Stertil-Koni’s leadership position in the heavy-duty vehicle lifting sector in 2023,” said Stertil-Koni General Manager Scott Steinhardt in a recent press release.

Recipients of this year’s Stertil-Koni Aspire Program Awards are:

  • Northwest Lift & Equipment (Hillsboro, Oregon).

  • Midwest Equipment Specialists (McFarland, Wisc.).

  • CTT Equipment (Midland, Mich.).

  • Indiana Automotive Equipment (IAE) (Maxwell, Ind.)

  • Midwest Lift Works (Jordan, Minn.).

  • Reeder Distributors (Fort Worth, Texas).

  • Performance Tool (El Paso, Texas).

  • Hoffman Services, Inc. (Newark, N.J.).

  • Municipal Maintenance Equipment (MME) (Sacramento, Cali.).

In addition, Hoffman Services, Midwest Lift Works, and Reeder Distributors also were among the top five performers for Stertil-Koni lift sales in 2022; placing second, fourth, and fifth respectively.

Alan Tye & Associates led all Stertil-Koni distributors in 2022 lift sales.

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Steinhardt continued: “The key to this success has been an exceptional distributor team – each focusing on their exclusive territory – combined with superior product engineering and an unparalleled dedication to customer care.”

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