<I>SBF</i> parent acquires <I>Heavy Duty Trucking</i>
Bobit Business Media’s acquisition of Newport Business Media brings in key trucking properties, including the Heavy Duty Trucking magazine and its website, TruckingInfo.com. President Ty Bobit says that the addition makes Bobit Business Media “the largest fleet media company in the world.”
TORRANCE, Calif. — Bobit Business Media, parent company of SCHOOL BUS FLEET, has acquired Newport Business Media’s publishing properties: Heavy Duty Trucking (HDT), TruckingInfo.com, Heavy Duty Aftermarket Journal and Newport Poster Network.
“These heavy truck properties fill a void we’ve had in our fleet coverage,” said Ty Bobit, president/CEO of Bobit. “Now we cover all the fleet vehicle markets, and we can build a powerful fleet database.
“HDT is the most recognized and honored magazine in the commercial vehicle field, and Truckinginfo.com is the number one website in trucking. We’re thrilled to have these quality properties, along with their experienced staff, as part of our company. Their addition makes Bobit the largest fleet media company in the world.”
Newport Business Media has been owned and operated by the Hutchinson family for 60 years.
“Newport has always concentrated on serving the heavy truck industry with editorial excellence and premier marketing services,” CEO Jim Hutchinson said. “We know that Bobit will use its highly successful publishing expertise to build on those strengths.”
Kate Miller, president of the Newport Business Media properties, based in Schaumburg, Ill., will continue to lead those brands as vice president/group publisher-truck within the renamed Bobit FleetGroup, which is led by corporate Vice President Sherb Brown. The Newport staff is expected to join Bobit.
“This acquisition combines two highly respected publishing firms that focus on the fleet market, creating a powerhouse to address the evolving needs of the industry,” Miller said.
Bobit Business Media produces 24 business-to-business magazines and websites and 12 industry trade shows and conferences. In addition to SCHOOL BUS FLEET, it has several brands in the vehicle fleet market, including Automotive Fleet, Government Fleet, Work Truck, Auto Rental News, Green Fleet, Business Fleet and Metro Magazine.
“Our two companies share a commitment to quality content, cutting-edge technology and superior customer service to our advertisers,” Ty Bobit said. “Our customers, especially in the fleet and aftermarket industries, will be the beneficiaries of this acquisition. We now have twice the resources to serve our markets.”
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