Schools Must Consider Complete Compensation Package to Gain, Retain Drivers
Florida County Launches Free Transit Pilot for Student Riders
The program, My Ride 2 School, provides free rides for middle and high school students in the Jacksonville area.

The Jacksonville Transit Authority (JTA), city of Jacksonville, and Duval County (Fla.) Public Schools are launching a new student transportation option in the face of an ongoing nationwide school bus driver shortage.
The My Ride 2 School pilot program provides free transit bus rides to middle and high school students in public, charter, and private schools.
Terrance Freeman, vice president of Jacksonville City Council, encouraged the program’s concept, according to The Florida Times-Union.
“I quickly realized there was a great need,” Freeman said, according to an article in the newspaper. “When I think of the value of a program like this, I think of what the purpose is – these kids are getting a ride to school, to jobs.”
Jacksonville students who show valid school identification can ride any JTA or First Coast Flyer bus free on school days from 6 a.m. to 7 p.m. Bus riders must wear masks to satisfy a federal requirement. The free rides also are available to students involved in JTA’s Connexion Plus ride service, which transports about 50 students with disabilities in the area.
The JTA buses aren’t replacing traditional yellow school buses, but are instead giving students another option.
“It is very important to know that we are not changing our current services,” said Superintendent Diana Greene. “We have over 900 buses running hundreds of bus routes. This allows another option, including for after-school jobs and activities.”
More Management

Neighbors Helping Neighbors: Nearly 90 Years of Safely Transporting Wisconsin Students
From one farmer's act of service to a fourth-generation family business, Kobussen Buses reflects on nearly 90 years of earning the trust of Wisconsin families.
Read More →
Changing Lanes: AMF Bruns, Pro-Vision, CALSTART, HopSkipDrive, & Kooner
Check out who's been hired, promoted, and appointed to leadership positions at various school transportation industry suppliers and nonprofits.
Read More →
NCST Announces 18th Congress Event Dates, New Committees
The National Congress on School Transportation moves to St. Louis in May 2029, convening delegates and industry representatives to discuss new best practice recommendations. Now, the new committee chairs have been named.
Read More →
Key Moments from the 2026 NSTA Annual Meeting in the Mile High City
From federal policy updates and OEM presentations to speed networking and industry awards, see photos and highlights from the contractor association’s summer conference in Denver.
Read More →
HopSkipDrive Launches Spanish-Language App Update, Plans Additional Language Support
The update aims to improve communication with multilingual families by offering ride tracking, notifications, and support in Spanish, with more languages planned for the 2026-2027 school year.
Read More →
Where the Yellow Bus Takes Us: School Bus Fleet's 2026 Photo of the Year Winners
See the winning photos from School Bus Fleet's 2026 Photo of the Year contest, featuring stunning school bus images from across the U.S., from scenic landscapes to everyday moments.
Read More →
Why Emotional Intelligence Matters in Student Transportation
Learn the five key elements that bus drivers and transportation directors can use to stay calm in any situation.
Read More →
2026 Back-To-School Readiness Report
Staffing gaps, flat budgets, and the distance between “mostly prepared” and ready for the 2026-2027 school year.
Read More →
National School Transportation Association Presents 2026 Award Winners
Twenty-one individuals and contractor companies were recognized for excellence in student transportation at NSTA's annual meeting and convention in Denver.
Read More →
School Transportation Data Is Only as Powerful as the Story It Tells
Leaders say turning operational metrics into student-centered narratives can help districts justify investments and improve service.
Read More →

