FORT VALLEY, Ga. — Bill Landreth has joined Blue Bird Corp. as general manager of parts and service.

Landreth will work closely with dealerships to further support Blue Bird’s service and support pledge, along with globally growing the parts and service division. He brings to the company more than 30 years of experience with parts and service management, specifically focused in the truck and school bus industries.

“We are delighted to welcome Bill to the Blue Bird team,” said Phil Horlock, president and CEO of Blue Bird Corp. “Bill brings a thorough knowledge of the parts and service function and has considerable experience in developing and executing business strategies that drive profitable growth. His experience will be invaluable as we continue to grow our market share both domestically and internationally.”

Landreth was most recently with American LaFrance, where he was responsible for its aftermarket parts and service division. Prior to that, he worked with Daimler Trucks and Freightliner, where he held positions in parts sales, marketing, marketing analysis, pricing optimization and as a regional parts manager.

Landreth received his bachelor of science in business administration from Portland State University School of Business.

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