Check Out: 5 Facets of Boosting Staff Morale
First Student Kicks Off School Bus Driver Hiring Campaign
The company seeks candidates committed to safety and customer service for the 2022-23 academic year ahead.

First Student provides paid training, competitive wages, and a flexible schedule.
Image: First Student
As preparations begin for the 2022-23 school year, school transportation provider First Student has launched "School Starts with YOU!," a new hiring initiative to recruit school bus drivers who want to make a difference in children's lives.
Candidates who are committed to safety and customer service and who have a genuine, caring attitude toward children can learn more and apply online at workatfirst.com.
"Bus drivers play a critical role in supporting a child's education from the very start," said First Student CEO and President John Kenning. "Not only do they enable students and their families to access the safest transportation option to and from school, but they also are important caretakers who set the tone for a successful school day."
First Student provides paid training, including rigorous classroom and behind-the-wheel training for new drivers, as well as continuous training throughout the year. First Student offers competitive wages; an inclusive and diverse working environment; and a flexible, set schedule with nights, weekends, and holidays off. It is an ideal job for stay-at-home parents and retirees.
In addition to traditional benefits, being a driver comes with a unique reward – the connections that occur when caring for children.
"This is more than a job; it is a calling," Kenning said. "We consistently hear from our drivers that they look forward to interacting with the students on their school bus each day and watching them grow."
First Student partners with school districts in 38 US states and seven Canadian provinces to provide care and the safe rides to and from school for millions of students and their families.
More Management
How to Build a Better Driver Training Program
Ready to boost up your school bus instructor training? Here’s how to pick the right talent and improve recruitment, retention, and safety.
Read More →
CALSTART and Forth Combine to Form Catalyst Mobility
The new name represents a renewed vision for the nonprofit focused on advancing clean, equitable, and affordable transportation solutions that move people and goods.
Read More →
What Makes a Great School Bus Driver Trainer?
Choosing the right school bus driver trainer takes more than experience. Learn six keys to selecting and developing trainers and evaluating program effectiveness.
Read More →
School Bus Contractors Expand Through New Deals, Acquisitions & Partnerships
STA's Canadian division acquires Ontario-based G&L Stevenson Transport while Durham School Services adds a new district contract in California, First Student adds a New Jersey contract, and Minnesota Coaches acquires Halo Transportation.
Read More →
Logan Bus Company Rolls Out AI Phone System for NYC School Bus Families
A summer pilot found that AI agents could handle most routine calls, freeing up time for customer service staff to focus on emergencies and complex family concerns.
Read More →
From Intent to Impact: What I Learned About Leadership from TAPT
A Texas transportation supervisor shares lessons on self-awareness, accountability, managing stress and building trust — and why investing in leadership development matters at every stage of your career.
Read More →
NAPT Names 2026 Award Recipients, Hall of Fame Inductee
Who earned national recognition for their work in student transportation? This year, NAPT named five recipients of its 2026 awards for service, safety, and leadership, plus its newest Hall of Famer.
Read More →
2026 State of Student Transportation Report
Driver shortages. Rising costs. Growing safety expectations. More data, but not enough time to act on it. The 2026 State of Student Transportation Report reveals what transportation leaders say is putting the most pressure on their operations—and where they’re investing next. See how your priorities compare.
Read More →
How to De-Escalate an Angry Person: 5 Steps for Handling Workplace Conflict
What makes emotions run high, and how should you handle an angry colleague or parent? Follow these steps for staying calm, listening, showing empathy, and resolving conflict.
Read More →
What Readiness Looks Like This School Year
Learn about the challenges shaping the 2026–2027 school year, from persistent driver shortages and budget pressure to technology and readiness gaps. See how school districts are responding and adapting in Zonar’s 2026 Back-to-School Readiness Report.
Read More →


