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The eTrans will be featured during the Kids Count program on Fresno, Calif.’s Valley PBS. The show will also be available for online viewing after the initial broadcast.
Read More →Company officials say that the new school and commercial bus campaign takes an innovative "lifestyle" marketing approach.
Read More →The American School Bus Council launches SchoolBusFacts.com, which serves as the hub of a national public education campaign to promote school buses as the safest and best way to connect students with their schools.
Read More →The second episode of the “America Revealed” series will focus on the workings of America’s vast transportation network. A spokesperson says that the episode will include coverage of “one of the nation’s most important modes of public transportation: the school bus.”
Read More →School transportation operations and organizations will hold events on or around Valentine's Day to promote the benefits of the yellow bus and to honor bus drivers.
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The materials display eye-catching charts and facts on why parents should choose the school bus over other modes of transportation for their kids. “Students are about 50 times more likely to arrive at school alive if they take the bus than if they drive themselves or ride with friends,” one of the posters declares.
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In the second half of this roundtable discussion, four transportation directors consider ways to ensure the industry’s continued success, from succession planning to performance measurements to sharing services.
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An article from the Fort Dodge (Iowa) Community School District profiles one of its bus drivers and describes the fulfillment and flexibility that come with the job. The article is posted on the district’s website, along with contact information for those interested in becoming a bus driver.
Read More →As part of “School Bus Driver Day” on Tuesday, the California Highway Patrol joins the Legislature and Gov. Jerry Brown in publicly expressing appreciation to the state’s bus drivers for the job that they do.
Read More →A free web seminar this Thursday that is sponsored by the American School Bus Council and presented by SBF will offer guidance on communicating the environmental, economic, educational and safety benefits of the yellow bus.
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