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The Parkland School District says it has the potential to generate about $150,000 in a year by selling 16 ad spaces inside a pilot fleet of 46 school buses. The signs will be made of a magnetic material and secured just above the bus windows.
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How can an ad, which is designed to catch people’s attention, not distract from the safety equipment on a school bus?
Read More →The legislation would require the state board of education to establish rules to authorize school boards to lease advertising space on the interior and exterior of buses. The bill specifies what types of ads are not appropriate, and 50 percent of a district's revenue from advertising would need to be used to offset the fuel costs of providing pupil transportation services.
Read More →Sponsor Rep. Terry Mills calls it “a simple bill with the sole intent of generating revenue for local school districts.” But some legislators have raised concerns about safety risks and the potential for school-inappropriate ad content.
Read More →The state Legislature’s House Education Committee approves House Bill 30, which would allow school boards to sell advertising space on school buses, and give them the authority to decide on the ads’ content. The bill now goes to the full House for consideration.
Read More →The Senate Prekindergarten-12 Committee passes SB 344 with a 4-2 vote. The bill would have died, but a critic votes for it so that the bill's sponsor can make changes to it.
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Twelve states allow — and one state mandates — school districts to charge fees for home-to-school transportation, according to a report from the Florida Legislature’s research arm that examines revenue generation. Thirteen states allow advertising on the inside and/or outside of school buses.
Read More →Mason Kalada and Nathan Dearman, seniors at a Sumner County Schools high school, make sales calls and presentations to businesses about the benefits of advertising on school buses. The program has raised nearly $25,000 since September.
Read More →Sen. John J. Tassoni Jr. plans to reintroduce legislation that would allow Rhode Island school districts to sell advertising space on the exterior of their school buses. It would also authorize school committees to negotiate with private school bus carriers regarding the content of any ads and the sharing of revenue from them.
Read More →The state directors association sends a letter to an official at the National Education Association explaining its reasons for opposing bus ads, and offers its support to the education association on efforts to maintain school bus ridership. The letter is in response to an article published in NEA Today that discusses school districts that permit advertising on the exterior of their buses and the money that’s been generated as a result of it.
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