SBF 70 years logo
MenuMENU
SearchSEARCH

First Student, Mile Square Transportation partner to serve New York districts

The companies form a joint venture to provide student transportation services in the Hudson Valley, Westchester and Bronx areas in New York under the name First Mile Square LLC. The new venture will build on Mile Square’s customer relationships, existing fleet and staff and First Student’s safety practices, training programs and scalable resource model.

August 25, 2014
2 min to read


CINCINNATI — First Student Inc. and Mile Square Transportation, a yellow school bus service in lower Westchester County, New York, announced a joint venture to provide student transportation services in the Hudson Valley, Westchester and Bronx areas in New York under the name First Mile Square LLC.

The new venture will build on Mile Square’s customer relationships, existing fleet and staff and First Student’s safety practices, training programs and scalable resource model. First Mile Square will continue to be based in Yonkers, and Mile Square President Horacio Rodriguez will maintain a senior leadership role in the new venture.

An Argentinian immigrant, Rodriguez began his school bus company in 1990 with one vehicle. Today, Mile Square Transportation has about 460 yellow school buses that are housed in seven locations throughout lower Westchester.    

“It has been sometimes overwhelming running the business alone," Rodriguez said. "I believe First Student will provide the expertise, support, training and access to technological advances needed to ensure Mile Square Transportation’s future success.”

“It is a privilege to serve Hudson Valley, Westchester and the Bronx, and to lend our support to the trusted relationships that have been built here,” First Student President Dennis R. Maple added. “Our focus throughout this transition has been on the vitality of the local community. The First Student vision of ‘keeping people moving and communities prospering’ is what we are committed to continuing as First Mile Square.”

First Mile Square will be fully operational by Sept. 1, officials said.

“We will take on an even greater role in the service of our community and will keep focused on continually improving safety and reliability," Rodriguez said. "After all, we are carrying our children, who are precious cargo. They are our first concern — and will always be the first priority at First Mile Square.”

More Management

A red and white image of someone holding a cell phone with text reading "EverDriven Launches RideAware App With Student Ride Visibility."
Managementby Staff and News ReportsAugust 5, 2026

EverDriven Launches RideAware App With Real-Time Student Ride Visibility

The updated platform’s new features improve communication among caregivers, districts, and drivers while streamlining trip updates.

Read More →
Students boarding a school bus with text reading "New Riders, Strong Starts. Help every student feel confident on day one."
Managementby Elora HaynesAugust 5, 2026

How School Transportation Departments Can Help Acclimate New Riders to the Bus

Here's how transportation departments can turn first-day jitters into confidence for students and parents alike.

Read More →
Multiple generations of the Kobussen family posing in front of a school bus.
ManagementAugust 3, 2026

Neighbors Helping Neighbors: Nearly 90 Years of Safely Transporting Wisconsin Students

From one farmer's act of service to a fourth-generation family business, Kobussen Buses reflects on nearly 90 years of earning the trust of Wisconsin families.

Read More →
Ad Loading...
Graphic for School Bus Fleet's "Changing Lanes" July 2026 personnel roundup featuring headshots of six industry professionals: Jamie Smith (AMF Buns), Dan Strock (Pro-Vision), Kyndra Webb (HopSkipDrive Council), Jared Schnader (CALSTART), Alycia Gilde (CALSTART), and Micah Enterz (Kooner Fleet Management Solutions), displayed on an orange geometric background.
Managementby StaffJuly 31, 2026

Changing Lanes: AMF Bruns, Pro-Vision, CALSTART, HopSkipDrive, & Kooner

Check out who's been hired, promoted, and appointed to leadership positions at various school transportation industry suppliers and nonprofits.

Read More →
Promo graphic for the 18th National Congress on School Transportation, featuring a conference audience background and text reading “May 4–6, 2029, St. Louis, Missouri,” alongside the NCST logo.
Managementby Staff and News ReportsJuly 29, 2026

NCST Announces 18th Congress Event Dates, New Committees

The National Congress on School Transportation moves to St. Louis in May 2029, convening delegates and industry representatives to discuss new best practice recommendations. Now, the new committee chairs have been named.

Read More →
Two school buses parked in front of the Wings Over the Rockies Air & Space Museum in Denver.
Managementby Amanda HuggettJuly 28, 2026

Key Moments from the 2026 NSTA Annual Meeting in the Mile High City

From federal policy updates and OEM presentations to speed networking and industry awards, see photos and highlights from the contractor association’s summer conference in Denver.

Read More →
Ad Loading...
A HopSkipDrive caregiver waits by an open car door in front of a house.
Managementby Elora HaynesJuly 27, 2026

HopSkipDrive Launches Spanish-Language App Update, Plans Additional Language Support

The update aims to improve communication with multilingual families by offering ride tracking, notifications, and support in Spanish, with more languages planned for the 2026-2027 school year.

Read More →
A yellow school bus is parked outside a school beneath a large oak tree with blooming white blossoms, framed by white buildings and a bright blue spring sky.
Managementby Amanda HuggettJuly 27, 2026

Where the Yellow Bus Takes Us: School Bus Fleet's 2026 Photo of the Year Winners

See the winning photos from School Bus Fleet's 2026 Photo of the Year contest, featuring stunning school bus images from across the U.S., from scenic landscapes to everyday moments.

Read More →
Graphic for a School Bus Fleet article titled "Understanding Emotional Intelligence," featuring wooden letter blocks spelling "IEQ" and the subtitle, "Tips for transportation leaders to stay calm in any situation."
Managementby Amanda HuggettJuly 26, 2026

Why Emotional Intelligence Matters in Student Transportation

Learn the five key elements that bus drivers and transportation directors can use to stay calm in any situation.

Read More →
Ad Loading...
Zonar Back to School Readiness Report for 2026
SponsoredJuly 23, 2026

2026 Back-To-School Readiness Report

Staffing gaps, flat budgets, and the distance between “mostly prepared” and ready for the 2026-2027 school year.

Read More →