Subscribe Today

August 12, 2010  |   Comments (0)   |   Post a comment

District to raise money with school bus ads


HENDERSONVILLE, Tenn. — By the end of this month, Sumner County school buses will display advertising to help build the district's school technology fund, NewsChannel 5 WTVF-TV reports.

After nine months of talks, school board members approved the initiative and selected a local marketing firm to head up the effort. Sixty percent of ad revenue will go to the technology fund, 40 percent to the marketing firm, and any surplus can go to individual schools, according to WTVF-TV. The district will not use ads for alcoholic beverages, cigarettes or tobacco products.

The Tennessee Legislature approved the use of color ads, as opposed to just black and white, earlier this year. The original law allowing ads on the back side of school buses was approved in 1997.

Post a Comment

Read more about: school bus advertising

Request More Info about this product/service/company

Post a comment

Related Stories

Premium Member

Get bus sales numbers, transportation statistics, bus specifications, industry survey results, bus loading and unloading fatality statistics and more in the School Bus Fleet Research Center. Become a premium member today!
Log in Button Register Button


Get breaking news, industry updates, product announcements and more.