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Newsby StaffApril 19, 2012

Districts foresee financial benefits from bus ads

Two school districts in Colorado estimate generating $20,000 to as much as $60,000 as a result of advertising on their school buses. A third district has earned $1,280 this school year by advertising for four organizations.

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Newsby Thomas McMahonApril 17, 2012

Mo. school bus ad bill advances

The legislation would let school districts lease advertising space on the inside and outside of buses. It closely passes out of the Missouri House and moves to the Senate.

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Newsby Thomas McMahonFebruary 29, 2012

Transportation leader pushed for efficiency, bus ads

Joe Mirabella, who died Sunday at 68, co-founded an innovative program to help Colorado's school districts boost transportation efficiency, and he promoted advertising on school buses — a controversial stance. Colleagues remember him as "a mentor to me and many others" and "a giant here in Colorado."

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Newsby StaffFebruary 28, 2012

Calif. bill would allow exterior school bus ads

Senate Bill 1295 would enable school districts to choose whether to sell ad space on the exterior of buses, and choose how to spend any revenue raised. The state currently allows ads inside buses.

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Newsby Thomas McMahonFebruary 27, 2012

Ads to be placed inside buses at Pa. district

The Parkland School District says it has the potential to generate about $150,000 in a year by selling 16 ad spaces inside a pilot fleet of 46 school buses. The signs will be made of a magnetic material and secured just above the bus windows.

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ArticlesFebruary 23, 2012

Keeping eyes on safety

How can an ad, which is designed to catch people’s attention, not distract from the safety equipment on a school bus?

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Newsby StaffFebruary 9, 2012

Mo. bill would allow school bus ads

The legislation would require the state board of education to establish rules to authorize school boards to lease advertising space on the interior and exterior of buses. The bill specifies what types of ads are not appropriate, and 50 percent of a district's revenue from advertising would need to be used to offset the fuel costs of providing pupil transportation services.

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Articlesby Thomas McMahonJanuary 19, 2012

Mike Connors: driven to lead

SBF's 2011 Administrator of the Year reinforces the vital role his school bus drivers play in students' development. The veteran director oversees a large operation and dedicates himself to industry causes.

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Newsby StaffJanuary 19, 2012

School bus ad bill passes Ky. House

Sponsor Rep. Terry Mills calls it “a simple bill with the sole intent of generating revenue for local school districts.” But some legislators have raised concerns about safety risks and the potential for school-inappropriate ad content.

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Newsby StaffJanuary 11, 2012

Ky. school bus ad bill passes committee

The state Legislature’s House Education Committee approves House Bill 30, which would allow school boards to sell advertising space on school buses, and give them the authority to decide on the ads’ content. The bill now goes to the full House for consideration.

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