SEATTLE — Zonar is integrating the SafeStop school bus tracking app into its fleet management offerings for pupil transportation.

Zonar and SafeStop announced the strategic partnership on Wednesday.

The SafeStop app, created in 2013, provides real-time updates on school bus location, alerts from the transportation department, and parent feedback tools. SafeStop also supplies transportation departments with data and analytics to identify underused school bus stops and monitor on-time performance by comparing planned route information to the GPS data collected on each vehicle.

Zonar’s fleet management solutions cover such areas as school bus inspections, engine diagnostics, student visibility, and GPS.

“The integration of SafeStop continues Zonar’s commitment to safely transporting kids back and forth from school and improving communication between parents and school officials,” said Vanessa Haughton, chief marketing officer at Zonar. “With SafeStop, school and district administrators can deliver vital bus information to the palm of a parent’s hand and dramatically reduce the number of phone calls they receive, allowing them to focus on improving overall safety and performance inside the SafeStop Analytics platform.”

“We are in an era where people expect accurate and transparent information on demand,” said Patrick Gallagher, director of sales for SafeStop. “By tapping into Zonar’s smart fleet management solutions and GPS tools, we are not only able to meet parent demands for access to real-time information from their children’s schools, but [also] school and district officials’ data demands to help them make more informed decisions.”

SafeStop is available for download at the Apple App Store or Google Play. For more information, go to zonarsystems.com/safestop.