Student Anti-Bullying Group Partners With Safe Fleet
The partnership between Safe Fleet and student-led organization Be Strong aims to stop bullying.
DEERFIELD BEACH, Fla. — Student-led anti-bullying organization Be Strong has formed a strategic partnership with safety solutions supplier Safe Fleet.
According to the two organizations, the partnership’s purpose is to work together to create and promote communities of strength, hope, and resilience.
“We are dedicated to changing and saving lives with the most authentic partners who have passion and expertise for sustainable change,” said Ashleigh Cromer, executive director of Be Strong. “We believe we’ve found that with Safe Fleet, a leader in safety solutions.”
“Keeping children and adults safe is in the forefront of everything we do,” said John Knox, president and CEO of Safe Fleet. “We have entered this partnership with Be Strong to reach more students and begin to reverse the disturbing statistics of how many youth are affected by bullying today.”
Safe Fleet’s United Against Bullying (UAB) program was established in 2012 by Seon, a Safe Fleet brand, in response to a local cyber-bullying tragedy. The program was expanded in 2015.
As part of Be Strong’s efforts to end bullying, the team created and maintains the Be Strong app, which is available for free on iOS or Android and provides support for students and families. The app offers digital tools to connect people of all ages to one-touch resources, such as a suicide lifeline, a crisis text line, and trusted friends alerts.
According to the 2015 Youth Risk Behavior Surveillance System published by the U.S. Department of Health and Human Services, 20.2% of grade 9-12 students in the U.S. were bullied on school property, and 8.6% had attempted suicide one or more times in the past 12 months. Those negatively impacted by bullying are two to nine times more likely to consider suicide than those who are not, according to studies by Yale University.
"Bullying thrives when people don't take action to address this serious social issue," Cromer said. “We can no longer have segmented discussions on this. Rather we must heighten the visibility and impact to ensure that children, parents, grandparents, caregivers, guardians, governments, corporations, and nonprofits are all participating in the discussion on this crucial safety, health, and social issue.”
More Safety

2 Killed, Dozens Injured in Florida School Bus Crash
A multi-vehicle collision caused a Polk County school bus carrying 37 students to overturn on its way to Winter Haven High School.
Read More →
Illegal School Bus Passing Drops 24% in New York Districts
With fewer than 5% of citations involving repeat offenders, Westchester County officials said enforcement, education, and community partnerships are helping change driver behavior.
Read More →
School's Back. Here's What Happened to Traffic, Speeding & Distraction
What happens to traffic when school resumes? New data analysis examines changes in distracted driving, congestion, and speeding around schools.
Read More →
Geotab Expands Fleet Safety Tools With Video Coaching, Risk Insights
New safety and video capabilities aim to help fleet managers assess risk, support drivers, and take targeted action through video coaching, red-light violation detection, and more.
Read More →
How to Build a Better School Bus Driver Training Program
Is it time to strengthen your driver training? Here’s how to pick the right talent and improve recruitment, retention, and safety. This video is brought to you by IC Bus.
Read More →
Recent School Bus Accidents Leave 2 Dead, 2 Injured
Four school bus crashes in Florida, Illinois, and Georgia highlight risks in transportation lots, at bus stops, and during student loading and unloading.
Read More →
When Every Second Matters, Clarity Keeps Routes Moving
From routine delays to urgent incidents, strong communication practices help drivers, dispatchers, schools, and families respond with confidence.
Read More →
What Happens When a School Bus Catches Fire — and What Can Help
School bus fires are rare but can be devastating. Learn how advances in fire suppression and asset protection help fleets detect fires earlier, reduce damage, and improve safety.
Read More →
Geotab Launches Tool to Help Fleets Investigate Road Incidents
Geotab Investigations combines telematics data, video, documents, and other evidence to help fleets reconstruct incidents, resolve claims, and determine what happened.
Read More →
Texas Sixth Grader Wins 2026 National School Bus Safety Poster Contest
Sai Darshana Yekolu of Moseley Middle School in Prosper, Texas, was named the newest winner for her artwork, bringing the theme of “Safe Rides, Everyday Heroes” to life.
Read More →
