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 2010 IC with Maxxforce DT/ Money Pit
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bwest
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United States
3820 Posts

Posted - 04/23/2018 :  4:42:46 PM  Show Profile  Reply with Quote
quote:
Originally posted by kummins

IH's downfall was Dan Ustian, head of the engine dept back in 2001.
he bet the whole enchilada that his engine techs could build an epa compliant engine without any aftertreatment, because they were the "best engine builders in the world".

every time they failed, he sent them back to the drawing board to start over, rather than do what everyone else was doing. that's why there are so many different engine configurations, especially with the dt's/maxforces... all of them junk

this is a great article in forbes magazine back in 2012...

https://www.forbes.com/sites/joannmuller/2012/08/02/death-by-hubris-the-catastrophic-decision-that-could-bankrupt-a-great-american-manufacturer/#4171b0dc6fbb


https://www.forbes.com/sites/joannmuller/2012/08/31/navistar-starts-paying-the-piper-for-its-costly-strategic-mistake/#2294482420b7








Good article! I always like reading the history of these companies. Guess we are living this history! lol

Bryan
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