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September 17, 2013  |   Comments (11)   |   Post a comment

New PSAs depict the dangers of stop-arm running

By Thomas McMahon


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The School Bus Safety Co. and the Child Safety Network created six PSAs, some of which show dramatizations of fatal stop-arm running incidents.

The School Bus Safety Co. and the Child Safety Network created six PSAs, some of which show dramatizations of fatal stop-arm running incidents.

A new series of public service announcements (PSAs) presents powerful messages about the dangers of illegally passing stopped school buses.

The School Bus Safety Co. and the Child Safety Network created the five free PSAs, some of which show dramatizations of fatal stop-arm running incidents.

In the latest school year on record, 2011-12, the majority of school bus loading and unloading fatalities — six of the nine total — were caused by a vehicle passing the school bus.

Jeff Cassell, president of the School Bus Safety Co., said that a link to the PSAs is being distributed to more than 5,000 school districts with a request to share them with local media. Another effort will be to try to get national TV stations to air the videos during School Bus Safety Week.

Last year, the School Bus Safety Co. launched a nationwide initiative to reduce school bus-related child fatalities from an average of 12 per year to zero. The company has now given out more than 5,000 free copies of its Danger Zones program.

Watch one of the new PSAs below. The others are available here.


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Is there a way to get these on national television?? violations are everywhere, everyday. Its pretty scary when you look at the driver and you can tell they have no idea you are there, let alone that 3 foot person waiting to cross the road. I've been driving school bus a long time and have heard every excuse, but truly there is no excuse. People need to pay attention to their driving and their surroundings period.

Katie Spear    |    Sep 28, 2013 03:46 PM

i used to get at LEAST four a week go through my stoparm,it would have been nice if when you fill out those police reports the police would acculy do something insted of just collecting them.,i'v had where 4 to 5 veihicales would go through my stoparm at one time,how are you suposed to get the make,model and discription of the drivers when that happens let alone someone speeding through your stoparm.Something defanetly needs to be done!!!!!!

abigail sallans    |    Sep 21, 2013 10:56 AM

A school district here in upstate New York ran a trial of a camera outside the bus to catch stop-arm runners. The school board decided not to continue it; too expensive.

David Baket    |    Sep 20, 2013 02:52 PM

In my experience as a School bus driver, YOUNG/NEW Drivers break "Stop Arm Laws more than anyone else. In 4 years of driving a school bus I had less than 10 violations. When I got a route for Elementary students who lived close to a High School, I has an average of 10 Stop Arm Violators EVERY week. It needs to be a huge Point of focus in Drivers Ed Classes.

John    |    Sep 19, 2013 10:53 AM

I believe the problem is more that people are just so used to speeding up and rushing through yellow caution lights instead of slowing down and catching the red lights. Talking on cells and not paying attention. No headlights before the sun is out. Jumping out in traffic to get in front of the school bus. Watch what parents, students, and teachers are doing when they drive into a school zone. You think it's bad now. Just wait and see what happens with future generations of drivers.

Jim    |    Sep 19, 2013 06:49 AM

I catch at least 3 a week

Tina Powell    |    Sep 19, 2013 03:32 AM

I can't believe how many cars go through our stop lights every day!!!! I think that someone should put these scenarios on national television to make people aware of how dangerous this is. We as drivers can only do so much to protect our young passengers. We need more attention brought to the main public about how important this is for the safety of these children !!!!!!!!!!!!!!!!!!!!

Laurie Noyes    |    Sep 18, 2013 07:16 PM

I didn't hear your horn, see your bus, the lights, ..... the child. I have had WAAAAY to many stop for a moment, then gun it when they don't see a child. Flip me off, gesture like "What??" They NEVER SEE the child that gets hit.

Amy Wells    |    Sep 18, 2013 05:53 PM

As a school bus driver, you'd be surprised at how many vehicles pass a bus on a DAILY basis. How hard is it to STOP!?

Betty T    |    Sep 18, 2013 04:05 PM

Its big. It's yellow. It has red flashing lights. Yet they still don't see it. Put your phone away and drive.

Betty Nelson    |    Sep 18, 2013 02:27 PM

Oh! I didn't see the red lights! Hear it all the time.

John Joseph Reele    |    Sep 18, 2013 02:13 PM

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