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January 19, 2012  |   Comments (6)   |   Post a comment

School bus ad bill passes Ky. House


FRANKFORT, Ky. — School districts could sell advertising space on the outside of their school buses under a bill that passed the state House on Wednesday.

Sponsor Rep. Terry Mills called HB 30, which passed by a 67-29 vote, “a simple bill with the sole intent of generating revenue for local school districts.”

Rep. Brad Montell, R-Shelbyville, said that the legislation will help school districts that “are strapped for revenue.”

The content of advertising allowed on school buses under HB 30 would be left up to local school boards, with the exception of political or campaign advertising and ads for tobacco, alcohol or sexually oriented businesses, which would be prohibited.

All ads would have to be located below the bus windows, behind the front wheel and then only in areas that would not interfere with the effectiveness of warning equipment and reflectors, according to the bill.

But some legislators have expressed concern that the bill could pose safety risks by creating visual distractions to drivers, or could open the door to advertisements for school-inappropriate products.

“I don’t think [excluding alcohol and tobacco] goes far enough,” Rep. Jim DeCesare said last week. “I think there are a lot of other items out there that we probably don’t want on school buses.”

HB 30 now goes to the Senate for its consideration.


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Read more about: Kentucky, school bus advertising

I am so disappointed that is could ever pass in the state of Kentucky. We have always been a leader is safety of transporting our students. I would hope that you would reconsider and talk to people who have been in transportation to get another perspective. This is a safety issue that effects the future of our state, our children! The general public doesn't even see school buses with lights flashing and crossing gates out picking up children! Maybe a better way to generate revenue is to prosecute those offenders. I beg you to reconsider this decision.

Cheri Brown    |    Jan 20, 2012 02:01 PM

Perhaps a better way to generate revenue is to charge for those that use the service.

Steve Welch    |    Jan 20, 2012 09:32 AM

We have enough problems with people running our school bus stop signs all we need to do is add advertisements on the buses to distract that these buses are delivering our children not hauling meat and potatoes. Safety of the children must come first.

Jim Engler    |    Jan 20, 2012 08:11 AM

I think they are overlooking the safety element just to create more revenue. I know it's all about "the mighty dollar" but safety should be paramount!! We have enough problems with drivers passing stopped school buses. The purpose of these ads is to sell a product. Drivers should be paying attention to the lights on the bus and not what's being advertised.

John Waldron    |    Jan 20, 2012 06:17 AM

A school bus is built to transport students safetly, not built to raise money for school district that part is up to you all,I have been in transporation for 33 years I feel the public would possibly pay more attention reading ads than paying attention to there driving also I know that as now a bus is the safest means of travel so please relook at this thank you for reading.

Terry Maggard    |    Jan 19, 2012 05:56 PM

Sounds like something you stupid you guys would do instead of tackleing more important things, like bringing jobs and more jobs to the commomwealth.You guys need to do real erdistricting instead of the crap that came out of the Senate today. This sounds like another David Williams stupid idea

Mike Roscoe    |    Jan 19, 2012 02:57 PM

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