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October 28, 2010  |   Comments (0)   |   Post a comment

15 Fascinating Personalities 2010

This edition of SBF’s Fascinating Personalities series focuses on suppliers to the school transportation industry. Find out who is the longest active member of NAPT, who has climbed the Mexican pyramids in Cozumel, who plays hockey every week and who has a background as a U.S. Army Ranger.

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Guy Jukes
Vice President of Marketing, Radio Engineering Industries Inc., Omaha, Neb.

Guy Jukes says although he used to be shy in high school, he has since found his inner extrovert.

How did you get your start in the industry?
I started as an account representative for REI selling audio systems and camera systems to school bus manufacturers, dealers, distributors and contractors.

Current job duties?
I help manage the company, manage our marketing activities, manage our sales to school bus manufacturers, assist our sales department, act as a liaison between our sales, engineering, manufacturing, purchasing and various other departments as well as coordinate our ISO 9001:2008 Quality System as our management representative.

Top achievements?
I am proud to personally provide top quality products and outstanding customer service to folks in the school bus industry. I’m lucky to have married my best friend, my wife Terri, 25 years ago and we are raising three fantastic young men. It took me six years to graduate from college while working full time and raising a family, but it was well worth the effort.

Outside interests?
I enjoy spending time with my family and friends, participating in and watching sports, especially baseball, listening to music, attending concerts, and traveling to fun and interesting places.

If you could travel anywhere …
I would take my family to Australia and New Zealand. My father-in-law talked of taking the family someday. Unfortunately, he passed away before he could make his dream trip come true. I hope I can make it happen for my family soon.

Something people would be surprised to learn about you?
I was a little shy in high school, but I overcame it a bit since and enjoy making a fool of myself singing karaoke.

What do you like most about being in the industry?
It is a relatively small industry with many dedicated, passionate people. Once you get a taste of school bus yellow it sticks with you. I have developed many fantastic friendships over the years.

The last thing you do before you leave the office at the end of the day?
Organize my work calendar for the next day and review my personal calendar for the evening’s events.

Born: Kansas City, Mo.
Home: Elkhorn, Neb.
Years in industry: 20
Notable previous jobs: I’ve only had one job since college: sales and marketing with REI.



Rick Lehnert
President, Trans/Air Mfg., Dallastown, Pa.

Outside of work, Rick Lehnert enjoys spending time with his family, engaging in activities outdoors and traveling.

How did you get your start in the industry?
My family has worked in the transportation industry since 1850 as a manufacturer and distributor. In 1979, we started Trans/Air to manufacture truck refrigeration and bus air conditioning.

Current job duties?
I’m responsible for orchestrating the activities of the company’s management team to accomplish our strategic objectives.

Top achievements?
My involvement in the industry associations: the National Association of State Directors of Pupil Transportation Services (supplier council), the American School Bus Council and the National School Transportation Association. Also, working with my competitors to propose changes to the national school bus guidelines for air conditioning.

If you could travel anywhere in the world …
I would travel to South Dakota, the only state in the U.S. that I have not visited. I believe in traveling in the U.S. There’s so much to see and everyone is so hospitable. I have never been to a place where I didn’t have a good time and get to meet nice people.

What do you like most about being in the industry?
I love being involved in an industry that is totally focused on the safe transport of kids to school and providing that transportation so that anyone who wants an education has access to one. I believe that bus transportation is a key part of the educational process. There is no learning if the kids can’t get to school and home. School buses are a good equalizer and they are beneficial for the environment, too, taking an average of 36 cars off the road.

The last thing you do before you leave the office at the end of the day?
Unfortunately, when you own a business you never really leave the office behind. You are always thinking about it and what needs to be done. In the back of your mind you continue to work on issues and opportunities until you return.

Born: Baltimore
Home: Parkton, Md.
Years in industry: 31

Notable previous jobs: I started in the shop installing and servicing bus air conditioning, and then worked in a variety of positions as I moved my way up in Trans/Air to my current position as owner and president.

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