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Articles/News with media relations tag

Displaying 1  -  17  of  17
REMINDER: Tips for promoting the importance of school buses
March 22, 2011
A free web seminar this Thursday that is sponsored by the American School Bus Council and presented by SBF will offer guidance on communicating the environmental, economic, educational and safety benefits of the yellow bus.
Tips for promoting the importance of school buses
March 2, 2011
A free web seminar sponsored by the American School Bus Council and presented by SBF will offer guidance on communicating the environmental, economic, educational and safety benefits of the yellow bus.
NBA great promotes the yellow bus
March 1, 2011
In a new PSA in Utah, former basketball All-Star Mark Eaton explains that the state's school buses "save over $40 million and reduce over 11 million gallons of fuel."
LaHood honors school bus drivers
February 24, 2011
The U.S. secretary of transportation and other dignitaries praise the nation's pupil transportation system at a Love the Bus event in Maryland.
Go tell it on the mountain
July 13, 2010

Yellow school buses are one of DOT’s best success stories. This accomplishment needs to be told not so much for those in our industry but for the elected officials and citizens of cities across the country that are being forced to make difficult budgetary decisions.

You've got the wrong bus
March 5, 2010

I also have to wonder whether the story would have spread so fast and so far if it hadn’t initially been called a “school bus crash.”

NAPT News & Views
June 1, 2008

Today’s school bus issues can make exciting headlines

A decade or so ago, news stories about school buses mostly only reported on crashe...

NAPT News & Views
April 1, 2008

NAPT's SBIC still industry sentinel

Several recent school bus crashes have led to a flurry of activity at the School Bus Information Cle...

Spreading goodwill, good news
February 1, 2008

As we at SCHOOL BUS FLEET search the Web each day to see what the nation’s media outlets have to report about school buses, the articles on “ba...

How to prepare for the spotlight
September 1, 2007

As we begin another school year, there is sure to be a high level of interest in school bus safety and related issues.

Recent high-profile activit...

Don't Let a Crisis Ruin Your Reputation
June 1, 2006

Open the channels of communication immediately if you've been plagued by one of the "Seven Deadly Sins." Or face the loss of your employees' confidence.

The Many Values of School Transportation Websites
September 1, 2003

More than a small share of school transportation providers will tell you that having a Website is not just a good idea anymore — it’s a necessity. Sur...

Laidlaw Exec Says School Bus Division Is Healthy, Despite Parent's Distress
February 1, 2001

SBF Editor Steve Hirano interviewed Robert Hach, president of Laidlaw Education Services, based in Naperville, Ill.

NAPT 2000 Focuses on Curbing School Bus Violence
December 1, 2000

Meeting in Buffalo, N.Y., delegates learned about predicting and responding to school violence, as well as handling the media, special-needs challenges and transportation funding.

'Unsafe school buses' create good headlines
October 1, 2000

I observed sharks feeding in bloody waters early last month. No, these beasts weren’t lurking off the coast of New Jersey, my home state. They w...

A woman with a headache relieves some industry pain
April 1, 2000

What’s interesting about this television commercial is how it has resonated within the school transportation community. Through the grapevine, I’ve heard that school bus drivers, especially, have embraced this 30-second sales pitch like a newly found twin.

Media Campaign Is Key to Lifting Industry’s Image
December 1, 1999

Expansion of school bus transportation in the 21st century hinges on the industry's efforts to promote its achievements and to erase widespread misconceptions.

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