Rosco names new regional sales manager
The bus mirror manufacturer appoints Joe Leggett to cover the Midwest region. His responsibilities will include driving revenue, developing and training the distributor and dealer network, and supporting fleet requirements.
JAMAICA, N.Y. — Bus mirror manufacturer Rosco has appointed Joe Leggett to the company’s sales team as a regional sales manager for the Midwest region.
The role covers the states of Wisconsin, Illinois, Missouri, Iowa, Minnesota, North Dakota, South Dakota, Nebraska and Kansas and all OEMs, distributors and fleets within the region.
Leggett will be responsible for driving revenue, developing and training the distributor and dealer network, managing national accounts, and supporting fleet requirements.
Leggett joins the Rosco team from Radio Engineering Industries, where he served as a sales manager for three years. He has also served as a regional operations director at ABM Security Services.
He received his education from the University of Nebraska and has previous experience marketing mobile electronics and services to all bus markets.
“We are pleased to have Mr. Leggett on board, and look forward to his contribution to Rosco sales and high levels of customer support,” the company said in a statement.
Rosco manufactures mirrors for school buses and other vehicles. It also offers backup cameras, windshield-based camera recording, interior/exterior mirrors and sun visors.
More Safety
America Has a School Bus Passing Problem — and Distraction Is Making It Worse
Illegal school bus passing remains a major safety threat as distracted driving rises. This op-ed explores why awareness, enforcement, and stop-arm cameras matter more than ever.
Read More →
School Bus Laws to Watch: New York Delays EV Mandate
Plus, federal lawmakers seek new funding for school bus safety as states weigh stop-arm enforcement, disability protections, and education spending.
Read More →
The Essential Handbook for Safe Alternative Student Transportation
Your district's "exception riders" — students with IEPs, those experiencing homelessness, foster care youth — deserve more than a middleman solution. This handbook breaks down exactly what to look for in a supplemental transportation partner: from driver vetting and regulatory compliance to proactive safety technology. Because getting a ride isn't the same as getting a safe one.
Read More →
Operation STEER Brings Emergency Response Training to North Texas
Prosper ISD hosted the third annual training for transportation professionals across 67 districts to learn how to respond to emergencies, such as rollovers and evacuations, and proper use of safety equipment.
Read More →
Florida District Relaunches BusPatrol School Bus Camera Program With New Safeguards
After being suspended over due process concerns, Miami-Dade schools and law enforcement are restarting the AI-powered stop-arm camera program with new oversight.
Read More →
School Bus Laws To Watch: Seat Belt Bills, Funding Fights & EV Changes
From national bills on seat belts and driver oversight to driver awareness campaigns referencing “Finn’s Rule” and ongoing transportation funding debates in Alaska, here’s the latest in school bus legislation across the U.S.
Read More →
9-Year-Old Boy Killed by School Bus at Busy Brooklyn Intersection
A Williamsburg community is mourning after a child was fatally struck by a private yeshiva bus, prompting calls for urgent safety improvements at the high-traffic crossing.
Read More →
Does Reliable School Transportation Boost Attendance? EverDriven’s Data Says Yes
The new data shows 99.99% incident-free trips and strong on-time performance, reinforcing how dependable transportation, especially for vulnerable student populations, can help districts combat chronic absenteeism.
Read More →
NTSB Calls for Alcohol Impairment Systems, Seat Belts After W.V. Crash Investigation
The federal agency's report asks NHTSA to require all new school buses to be equipped with vehicle-integrated alcohol detection systems and passenger lap-shoulder belts.
Read More →
2026 State of Student Transportation Report
Student transportation teams are being asked to do more with less, facing driver shortages, rising costs, and increasing safety expectations. This report uncovers how fleets are adapting, where technology is making the biggest impact, and why student ridership tracking is emerging as a top priority. Download the report to explore the key trends shaping 2026 and what they mean for your operation.
Read More →