School Bus Fleet
MenuMENU
SearchSEARCH

Riteway Bus founder Roland Bast passes

The longtime school bus contractor — as well as farmer and auctioneer — was regarded for his dedication to his employees and customers. He launched Riteway Bus in 1957 with four school buses that cost about $5,000 each.

Thomas McMahon
Thomas McMahonExecutive Editor
February 13, 2012
2 min to read


GERMANTOWN, Wis. — Longtime school bus contractor Roland “Rollie” Bast passed away on Feb. 5 at age 91.

Bast founded Riteway Bus/GO Riteway Transportation Group in 1957, and he was regarded for his dedication to his employees and customers.

Ad Loading...

Roland Bast, founder of Riteway Bus, poses next to one of the company’s first four school buses in 1957.

The company celebrates its 55th anniversary this year. Bast launched it with four school buses — 40-passenger Superiors on Chevrolet chassis that cost about $5,000 each.

Riteway now operates out of nine locations in Wisconsin with a fleet that, in addition to school buses, includes motorcoaches, shuttle coaches, limo coaches, limousines, executive sedans and vans.

Bast was born in Germantown on April 21, 1920, the son of Valentine and Louisa Bast. He married Pearl, the love of his life, in 1942, and they had two children, Ronald and Rochelle.

Bast was a lifelong farmer and a horse enthusiast, raising and showing draft horses as a hobby for many years. In addition to farming, he was a well-known auctioneer.

In an obituary distributed by GO Riteway Transportation Group, Bast was described as “a proud and patriotic American who was dedicated to family and community.”

Ad Loading...

He served as a 4-H leader, volunteered as a square dance caller and had perfect attendance at Germantown Rotary Club for 40 years. He volunteered for the Germantown Fire Department from 1948 to 1998 and served as its president for many years. He also served on various boards and supported many charitable organizations.

In 1999, he was named Germantown Citizen of the Year.

Bast was a devoted grandfather of two and great-grandfather of three.

“Rollie's greatest joy was spending time with family and friends,” according to his obituary. “He was a joyful man with a positive outlook and an infectious laugh.”

 

More Management

School Bus Fleet's 2026 School District Transportation Survey graphic features a smiling school bus driver leaning out of a yellow bus beside its extended stop arm, with the survey title and publication logo.
Management•Cover Story•by Amanda Huggett•October 28, 2026

6 School Transportation Trends to Watch: 2026 District Survey Results

School bus buying is up, fuel choices are shifting, and driver shortages persist. This and more in the latest K-12 public school survey, plus the largest fleets in the U.S.

Read More →
Yellow Fairfax County Public Schools buses line up outside an elementary school, with the lead bus displaying its extended stop arm and flashing red lights.
Management•by Amanda Huggett•October 28, 2026

The 100 Largest School Bus Fleets in America: 2026 Rankings

Which public K-12 school districts are the largest in the nation in terms of bus fleet size? Here are the new standings of the top 100 district fleets.

Read More →
Blue graphic featuring the headline “EverDriven’s New Diesel Savings Calculator” and the School Bus Fleet logo over a background of diesel fuel pricing signs, with a calculator icon.
Management•by News/Media Release•October 22, 2026

EverDriven Launches Route Consolidation Calculator to Estimate Diesel Savings

As diesel prices hit record highs, the largest alternative transportation provider says a 10% route consolidation could save a 120-route district more than $78,000 a year in fuel alone.

Read More →
Ad Loading...
Black graphic with the headline “Zum, Generate Capital Expand Partnership,” the colorful Zum logo, and gold coin illustrations representing financing.
Management•by News/Media Release•October 15, 2026

Zum Secures Continued Financing Support for School Bus Expansion

Generate Private Credit has financed approximately $75 million in school bus deployments across three states, supporting more than 500 buses as Zum expands across the county.

Read More →
School Bus Fleet’s The Route video thumbnail featuring host Amanda Huggett and guest Sam Freshner, with the headline “Beyond Discipline: A Different Approach to Student Behavior on the School Bus.” Sponsored by IC Bus.
Sponsored•by Amanda Huggett•October 15, 2026

Beyond Discipline: A Different Approach to Student Behavior on the Bus

After implementing a dean of students program in Oregon, North Clackamas is seeing positive improvements. Here’s how it worked. The Route is brought to you by IC Bus.

Read More →
School Bus Fleet’s The Route podcast thumbnail featuring host Amanda Huggett and guest Sam Freshner, with the headline “A Different Approach to Student Behavior on the School Bus” over a yellow school bus background.
Management•October 14, 2026

A Dean of Transportation's Different Approach to Student Behavior on the School Bus

After implementing a dean of students program in Oregon, North Clackamas is seeing positive improvements on the bus. Here’s how it worked.

Read More →
Ad Loading...
Collage of NAPT ACTS 2026 highlights, including a speaker at the podium, a ribbon-cutting ceremony, attendees networking, and exhibitors demonstrating technology on the trade show floor.
Management•by Amanda Huggett•October 12, 2026

Inside NAPT ACTS 2026: Highlights from Louisville

From federal updates and student behavior strategies to new school bus technology and industry awards, see highlights from NAPT ACTS 2026 in Louisville.

Read More →
School Bus Fleet video thumbnail featuring 2026 School Bus Driver Hero Annette Brown smiling beside a yellow school bus, with the headline “Why School Bus Drivers Are Underrated Heroes” and the School Bus Driver Hero Award logo.
Management•by Staff•October 9, 2026

Meet the 2025 School Bus Driver Hero Winner: Annette Brown

We caught up with Wa-Nee Community Schools' Annette Brown on site at SBFX, where she was named the 2026 School Bus Driver Hero Award winner. Hear about her reaction, what she loves most about being a school bus driver, and more!

Read More →
School Bus Fleet graphic featuring three illustrated yellow school buses carrying students beneath the headline “The Comfort of Consistency,” with a red bottle of ketchup drawing a line across the upper left corner.
Management•October 9, 2026

Predictability Is Like Ketchup (According to 6-Year-Olds)

To students, a different school bus can feel like a full-blown crisis. One driver reflects on why familiar routines, showing up on time, and being reliably boring matter more than we think.

Read More →
Ad Loading...
A professional driver stands in front of a bus beside text reading “Samsara Driver Perks.”
Management•by Staff and News Reports•October 7, 2026

Samsara Launches Free Driver Rewards Program

The new Driver Perks program gives eligible professional drivers access to discounts and offers without adding a cost for participating fleets.

Read More →